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SEO

Top 5 SEO Trends for 2015

Each year the SEO industry unrecognizable changes from the previous one, and keeping up with the latest SEO trends is important to keeping your marketing edge. Google has already made a drastic change this year to their algorithm to favor mobile friendly websites.

So what is coming next?

Nobody knows for sure, but we can make an educated guess based on trends and data analysis to decide what to focus on in 2015.

  1. Mobile

    With the changes made by Google, being mobile-friendly that used to be a luxury is now a must. Starting this year the mobile for the first time overtook the desktop in the number of searches made. Mobile users consume content differently that desktop users. They are looking for information to accomplish specific tasks while “on the go”, they’re also more likely to use voice search, as well as access content at different times or in different locations than desktop users. Mobile search algorithms call for different best practices than the desktop ones, so to get a competitive advantage brands will have to quickly and effectively deliver high-quality mobile experiences for consumers.

Mobile friendly Algorithm

This algorithm will be the next on the list of Google’s updates. Will it impact too much on the Google SERPs in the future? Judge it yourself. Maybe it is enough to say, that more than 50% of the internet traffic is used by mobile devices.
Check here is your website mobile friendly.

Why is important to have a mobile friendly website?

Meaning of SEO words and acronyms

In my previous post – Seo for beginners, I have shared some basic information about the Search Engine Optimization. I want to continue with some more important words and acronyms.

Have you heard about Impressions?

SEO for beginners

I will show you what kind of things you shouldn’t miss if you want a better SEO. Don’t expect too much after one day or a week. SEO process is like a lifetime challenge. The world of SEO is constantly changing, so you must follow and study constantly. If you had the possibility it is always a good choice to hire a professional.

It doesn’t matters is it Google, Bing or Yahoo etc. your target where you want better ranking, but keep in mind, nowadays Google had the biggest traffic between the search engines. First define your clear goals, check all the Webmaster tools for SEO what you can find, they can really help you. Do not focus your traffic only on Google, use all the way you can make it. I think on other search engines and on social networks, too.